Seller Central Account Set-up (Embark)

Set your company’s Amazon efforts on a course for success in 60 days or less. This goes well beyond just copywriting and ads: you’ll stake your brand’s claim on Amazon and gain control – and sales – rapidly.

Choose a few products from your catalog to get started. We’ll use your current, in-market strengths as a basis for go-to-market strategy, refine that approach with data, and help your brand(s) take off with runway to spare.

I’ll help you learn to fly the plane, too. Embark includes email and phone support, as well as advice on linking up your Amazon efforts with existing processes.

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Account Management (Expedition)

Rio Roosevelt’s approach to ongoing account management combines best practices with measured, data-guided innovation tailored to your unique circumstances.

Expedition includes 24/7 content, ranking, and Buy Box monitoring, with data-focused analysis and recommendations on a revolving biweekly or monthly schedule for a set of focus products. Your inputs will inform the next period’s growth initiatives.

If a combination of intrepidity, accountability, guidance, and action sounds powerful, you’re right. Inquire today for a free account assessment and put the wind in your brand’s sails.

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Strategic Analysis (Calibrate)

A vehicle that’s well-maintained will reach its destination. Your Amazon Seller Central account is no different.

Need feedback on a single product or an entire account? Unsure whether your present or future products can meet your goals? Whatever your question, I’ll make sure you’re giving your products the level of support they need, and I’ll provide concrete, actionable steps to move ahead with speed and grace.

Don’t get lost in the woods or broken down in the mud. Run your plans by an expert before you depart.

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Pay-Per-Click (PPC) Ads (Reconnaissance)

Empower your brand to thrive on the world’s largest ecommerce platform. Our proven approach is designed to control advertising spend, grow toward a target ROI, and stay competitive where it counts.

Rio Roosevelt’s way of doing PPC is unique in the marketplace, synthesizing methods employed by the top minds in Amazon advertising. We’ve grown sales profitably, cut costs, and improved targeting – frequently all at the same time.

Begin the climb to cruising altitude today.

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Product Detail Pages – Copy, A+ Content, Photo Audits and More (Sojourn)

I firmly believe that almost anyone can write a successful Amazon listing – but it’s also true that you can ask any person for directions and get an answer. No matter how well-intentioned, their response may or may not be helpful.

Instead of stopping for directions, get a GPS.

We’ll marry SEO best practices with the Amazon style guide and your brand’s voice. Rather than just fill all of the image slots, we’ll determine which ones are most likely to help a customer choose to buy. And we’ll make the most of your A+ Content to answer any remaining questions before an interested buyer makes their decision, showing your product in its very best light.

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Courses

What kind of explorers would we be if we didn’t help others learn the craft?

Our primary course, Destinations, is the first of its kind among Amazon seller education services: a curriculum designed specifically to help brand owners, employees, and managers with P&L responsibility to learn Amazon Seller Central from front to back.

It’s deeply practical and detailed in its approach to real, everyday challenges my clients and I have faced. You’ll learn how to:

  • Incorporate Amazon seamlessly into your company’s processes
  • Choose products to focus marketing dollars on
  • Interpret and act on Amazon data
  • Protect your brand and mitigate suspension/suppression risk
  • Execute bulk operations
  • Deal with Seller Support on sticky issues
  • and much more.

Acquire unique and useful skills, ensure your income security, gain the option to telework, and make yourself indispensable. Amazon isn’t going anywhere – but with Destinations, you’ll go places. Early bird registration is available for a greatly discounted price until the course launches on July 31, 2020.

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